Jay Myers talked to Evelyn Starr about her journey into consulting, helping brands make it through their "what's next" phase after initial success. Evelyn also recounts the moves she made in her career that felt risky but yielded big results.
Evelyn Starr is a brand expert and writer with over 25 years of marketing strategy and research experience. Evelyn helps her clients impress their customer base and grow their businesses. She specializes in working with brands that have stalled after initial success.
Prior to founding E. Starr Associates, Evelyn worked for several large brands, including Dunkin’ Donuts, Veryfine Products, and The First Years. She also has launched very successful, business-building products for these brands, such as the Hands-Free Gate and Dunkin’ Coolattas and Bagels.
Evelyn earned an MBA in Marketing from Boston College’s Carroll School of Management and graduated with honors from Vassar College with a BA in Economics and French. She and her husband have two children and live in the Metrowest Boston area.